broou: Brand Design

 

broou. Back in 2014, an exciting opportunity knocked at our door: co-found a surf brand by becoming design partners. We said "yes" and developed the whole brand's voice and visual identity from scratch. Meet broou.

 
 

The first tool broou offered to surfers was a simple, accurate, and easy-to-read surf forecast. 

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Then we started selling our own products online at broou.shop and in selected street stores.

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In 2015, we launched the broou.tour. A music event that brought to Brazil one of the most iconic idols of the surf culture: Donavon Frankenreiter. We took the concerts to 5 different cities around the country, including São Paulo and Rio de Janeiro.

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Creative Directors and Co-founders: Caio Mattoso, Rodrigo Mendes
Creatives: Caio Mattoso, Rodrigo Mendes, Rafael Quintal, Luiz Galbiati

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